At first glance

When buying fruit, look for the South Tyrolean apple trademarks.

South Tyrolean Apple PGI
The South Tyrolean trademark lives up to its promise! The trademark “South Tyrolean Apple PGI” is used by all of South Tyrol’s fruit cooperatives for export. Germany is the most important export market. The trademark “South Tyrolean Apple PGI” (protected geographical indication) guarantees the consumer South Tyrolean origin, well-established production methods and transparent traceability. The ladybird in the logo stands for integrated cultivation.

Marlene
This trademark is used by South Tyrolean VOG fruit cooperatives for exports to the Italian and Southern European markets. The trademark shows a commitment to the original cultivation traditions of South Tyrol and high quality standards.

Vinschgau/Val Venosta
This regional trademark is used by the Vinschgau fruit cooperatives for exports to the Italian and Southern European markets. It guarantees origin from Vinschgau, a high quality standard and a careful cultivation method.

The club varieties Pink Lady, Kanzi, Rubens and Modi have their own trademarks.